9 Subject Line Tips to Crush Email Open Rates
Email Open Rates Across Other Industries
Email Open Rates
Digital Marketing Strategy To Help Improve Your Business
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Email marketing remains a very consistent digital marketing platform for increasing customer engagement. It is also a very cost-effective method to drive sales and revenue. The impact is felt across multiple industries as well. Here is a visual snapshot of the metrics based on email open rates:
Check out the other industry metrics here
How to improve email open rates
According to this article, email isn’t dead. In fact, the number of email accounts is expected to grow by more than 22% by 2021. And with over 3 million legitimate emails sent every hour (according to Internet Live Stats), it’s more important than ever to find ways to cut through the noise. Because 35% of email recipients open based on the subject line alone the subject line is a great place to start. You can also explore the following 15 Startling Statistics
Here are 9 quick tips to help improve your subject line
Keep it short
Personalize the message for your readers
Use emojis to spice up the message
Use stats and numbers
Utilize the preview test
Customize the form name
Call out brands/Names/Institutions
Use positive action words
Don't mislead
