The 2018 Instagram Hashtag Guide
How to Use Instagram Hashtags and Get Results
Instagram Guidelines
For those who might just be getting into the game of social media and hashtags, and even though, you might have a sense of what a hashtag is, let's take a little time to explain in more detail the definition of hashtags. According to Reliablesoft.net, "Hashtags or hashtagging is a way to add metadata to content you publish on social media so that it is easier to be found, followed, and understood by people and social media sites. A hashtag starts with the # symbol and is followed by a word or words without spaces".In addition to sharing our thoughts, experiences, and photos online, we want to make certain that other people can find them, interact with them, and follow us as we provide even more interesting experiences and photos. As a marketing expert, it is more important to ensure that you understand the effectiveness of using a hashtag, so let's take a look at the guidelines that govern the successful execution of hashtags.
This article Hashtags For Instagram Growth: The Ultimate Guide provides a detailed journey of the guidelines and how to use hashtags effectively. Here are a few highlights:
Things to know about Instagram Hashtags
People can follow hashtags
Using irrelevant hashtags, or the same ones too often, is a bad idea
Business profiles can measure how effective your hashtags are
Use hashtags in Instagram stories
Add hashtags in your bio
You can include up to 30 hashtags on a regular post, and up to 10 on a story
How to find the best Instagram hashtags for your brand
Check out what hashtags your competitors are using
Use hashtags that influential competitors are using
Use Instagram's search function
Consider related hashtags
Create a cohesive strategy, and be guided by the reason why you are making a post in the first place. Use hashtags to help support your purpose or reason for sharing the content. Stay true to your intended goal and key objective (s).
