Video Marketing for Small Businesses

Video Marketing and Social Media in general, are great platforms for small businesses. This is especially the case as it relates to video marketing; it affords small business owners the opportunity to brand the business across multiple platforms at little to no cost, especially if they are creating organic and user-generated content. These videos can be used on social media sites such as:

• Facebook

• Twitter

• Instagram

• YouTube

• Blogs

• Email Marketing Campaigns

According to Viralyft YouTube has evolved into an extraordinary phenomenon that redefines how we consume and share content. 

• YouTube boasts an extensive user base of over 2.527 billion individuals worldwide as of April 2023

• 91% of respondents want to encounter more online videos created by brands in 2023

• YouTube is the dominant video marketing platform, with 90% of video marketers trusting it

• Mobile devices contribute to 88.9% of the total visitor base