The role graphic design plays with your brand
Graphic design is central to your brand experience, your message delivery, and the look and feel. Design, in general, plays a major role, and in the case of social media, it provides a level of interest, surprise, and engagement. According to Design Pickle design can be the difference in the success or failure of your business. A few key points are consistent across the design spectrum - first impression, credibility, and an effective message. As you can very quickly see, graphic design is the foundation for a successful business. These same factors are critical when applying them to your social media strategy.
Here are a few social media graphic design trends
Muted color palettes
Minimalism
Branded Animation
Abstract and Dreamy Illustrations
Heavy but simple fonts
Combining the above design elements are trends to keep your eye on and include in your overall social media strategy as you plan forward in 2020. Your graphic designs are intended to support your brand message, brand experience, customer engagement, and overall customer experience and satisfaction.
